Adroit Consulting Expands to Serve U.S. Companies Doing Business in Latin America

Adroit Consulting, Inc., an operational consulting firm with a broad North American client base, announced today that it is expanding its footprint and will begin serving U.S. companies that are looking to do business in Latin America and Latin American companies that are looking for U.S. trading partners.

Northbrook, IL February 8, 2010

Adroit Consulting, headquartered in Chicago, IL is recognized for its effective recommendations that help clients improve Go-To-Market operations in the areas of sales, customer support and marketing. Adroit is a proven strategic partner known for high levels of implementation success that its clients have achieved.

Christian Aitken will lead the Latin American expansion for Adroit Consulting from an office in Miami. Aitken joined Adroit Consulting in 2009 with more than 18 years experience in business development, sales and marketing for Latin American divisions of U.S. manufacturers such as Tuthill Corporation and Eastman Kodak Company. A native of Bolivia with academic credentials from Northwestern Kellogg School of Management, Florida International University and Utah State University, Aitken brings a solid understanding of the complexities and cultural issues facing international business projects and demonstrated success in overcoming them.

"We have many industrial and service clients in the $100 million to $1 billion revenue range that are investigating Latin America for new markets and trading partners or are looking to successfully scale and expand their current 'footholds.' As we build go-to-market strategies for these mid-market companies and divisions of Fortune 500, we are seeing great opportunity in this region. Christian's extensive experience and contacts in Miami and Latin America will help us continue to provide and implement practical solutions that drive revenue growth and lower the cost of sale and service," said Adroit Consulting CEO Stan Martin.

Martin added mid-sized companies that spent 2009 cutting costs and managing expenses are looking for creative ways to grow their core businesses in a tight economy. He anticipates that sales and operations strategy projects that involve new markets and new regions will be in great demand this year and is excited to help existing and new clients effectively execute such strategies in 2010.

About Adroit Consulting
Adroit Consulting (www.adroitconsulting.com) is an operational consulting firm, specializing in developing strategies, implementing operational improvements and aligning business and technology. The company's practice areas include Operational Strategy, Sales Operations, Customer Support Operations and Business-IT Alignment. Adroit declares success when changes are effectively executed and operational. For more information, visit www.adroitconsulting.com.

Adroit Consulting clients include:
Abbott Laboratories
Badger Meter
Bankers Life & Casualty
Bekins Holding Corp.
Blue Cross Blue Shield (HCSC)
Bosch Power Tools
Columbus McKinnon
DDN Pharmaceutical Logistics
Dearborn Capital Management
Everpure (division of Pentair)
Focused Health Solutions
Acco Brands
Globe Union
Intermatic
Kerry Ingredients
Lions Clubs International
Medela
Menasha Paper
The Manitowoc Company
Philips Lighting
SourceMedia
Sunstar Butler
Synovate (division of Aegis Group,plc)
Woodhead Industries (division of Molex)
Yaskawa Electric Americas
Zebra Technologies

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