Case Studies: Improving Operational Effectiveness
Our Operational Strategy Practice focuses on helping companies find innovative, practical operating models and leverage technology in order to expand market share, introduce new products and services; and transform Go-To-Market operations and operating functions.
Redesigning an Industrial Manufacturer's Go-to-Market Strategy
An industrial manufacturer needed to optimize its Go-to-Market model and sales processes for a division.
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Reducing Risk in Go-To-Market Strategy Implementation
An industrial manufacturer needed a deeper understanding of the risks and necessary risk mitigation steps required to successfully implement a proposed Go-To-Market strategy shift.
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Developing Build to Order Capabilities
A product focused company needed to transform into a customer solution provider by building the capability to deliver more customized solutions.
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Creating a Strategic Account Sales Approach
A manufacturer that sold product primarily through distribution needed a strategic account sales strategy to create demand and support direct sales without disenfranchising their channel partners.
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Developing an Effective Marketing Organization
A Marketing Organization focused on Product Management needed to be transformed to a function that could provide direction to the manufacturer's efforts to meet rapidly evolving market needs
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Operational Audit and Improvement Plan
A wellness and disease management company facing significant growth needed a plan to support the increased size, ongoing development, and management of its clinical operations and customer acquisition process, and they needed it to support the company's overall strategic imperatives.
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Operational Strategy Roadmap to Support Growth
A large, rapidly growing national healthcare management company needed to improve customer service and to increase operational efficiency as they prepared to double the size of their membership. The solution included benchmarking their costs, levels of service, and use of technology against the competition, and designing a "best in class" implementation plan.
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Branch Network Expansion and Recovery
A national insurance company with aggressive geocentric growth targets needed to expand its branch network while improving branch office performance among its lagging and new market offices.
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New Product Launch
A manufacturer of high quality tools needed to assess and launch a value-added productivity-enhancing software tool that the client hoped would lead to increases in both sales and customer loyalty without threatening its retail and channel partners.
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Building a Tactical CRM Roadmap
The American division of a global Japanese industrial manufacturer that traditionally sold through distributors wanted a phased strategy and plan for CRM implementation in order to gain a better understanding of their end users and maintain a profitable cost of sales and service.
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New Offering, New Market
Looking to provide support to the U.S. pharmaceutical market, a European wireless services company needed a strategy for segmenting the market and an efficient method for establishing high-level relationships with US pharmaceutical companies and vendors.
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